SAN MATEO, CA, November 16, 2004 – Marketocracy, Inc., an investment management and research firm that harnesses a team of the world’s best investors based on a meritocracy, announced today that Forbes is launching a new subscription service to offer Marketocracy’s Marketscope, a monthly newsletter, to its subscribers.

Forbes was one of the first institutions to recognize the valuable skills and information offered by Marketocracy’s best investors. Two years ago Forbes.com launched the weekly “Guru Picks” column, which often tracks the trading activity of Marketocracy’s best investors: the m100.

“Forbes Guru Picks is one of our most popular and closely followed weekly columns,” explained Matt Schifrin, Vice President and Editor of Forbes Newsletter Group. “For this reason, we are pleased that we can now offer Marketocracy’s Premium Research products to our readers that have been following the trading moves of Marketocracy’s gurus for almost two years.”

Marketocracy’s m100 team, or gurus, is a collection of the top-performing model portfolio managers on the Marketocracy website. Marketocracy has recruited over 70,000 people from every state and 75 countries to manage $1 million model stock portfolios on its website at www.marketocracy.com. The virtual stock trading system provides a realistic and level “playing field” upon which anyone can compete. Marketocracy constantly analyzes and ranks all the model portfolios, selecting the 100 best for the m100. These are investors with proven long-term track records who are also outperforming in today's market. For four years Marketocracy has been tracking their virtual trading activity and has accumulated a massive database, monitoring 12,000 stock positions and over five million trades.

“Forbes is widely respected as one of the most influential and trusted providers of financial information and advice,” said Ken Kam, CEO of Marketocracy and portfolio manager of the Masters 100 Fund (MOFQX). “We are excited to partner with such a respected institution to publish our premium investment research which is generated by our innovative investment process. Our research is unique because it is based on the investment analysis and skills of investors who have proven their investing ability based on a meritocracy. We hope that by giving Forbes readers even greater access to our talented m100 team through our premium research will enable them to become better investors.”

Subscribers to Marketocracy’s Marketscope will also receive bi-weekly Stock Alert reports. Stock Alerts are based on the comparative trading between the m100 and the rest of the Marketocracy members because the best investors generate most of their excess returns when they go against the crowd. So, when the m100 are buying a stock that the rest of the members are selling, Marketocracy issues a Stock Alert “Strong Buy.”

Marketocracy’s Marketscope is a monthly newsletter that tracks the investment moves of the m100 and includes:

• Market Outlook: Reports the trends and insights from the m100
• Portfolio Positioning Highlights: Tracks the changing sector and style allocation
• Stocks & Stats: Lists the top buys, sells, and holdings of the m100
• Sector Focus: Takes a closer look at the largest sectors in the m100 portfolio
• Timely Stock Alert Updates: Details the performance and recent trading activity recap of strong buys from previous Stock Alert reports.
• Focal Point: Ken Kam brings clarity to the investment puzzle with timely advice that helps individuals become better investors.

For more information about Forbes offering of Marketocracy’s Premium Research products, including pricing, please go to: http://www.forbesnewsletters.com

About Forbes
Forbes is a privately held publishing and new media company based in New York City. Its flagship publication is Forbes, oldest of the nation's major business magazines, was founded in 1917. In recent years the company has expanded to include several new divisions, including Forbes.com; Forbes Management Conference Group; and Forbes Custom Media, which also encompasses American Heritage; American Legacy; and Forbes Newsletter Group, whose publications include Forbes/Wolfe Nanotech Report, The Prudent Speculator, Forbes Wireless Stock Watch , Forbes Special Situation Survey and The Gilder Technology Report. Forbes Newsletter Group also operates and online Investment Newsletter Channel at www.forbesnewsletters.com, which offers a suite of more than 25 top performing investment newsletters.